Charlie XCX for Boohoo
       
     
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 Custom neon sign built for the event 
       
     
Charlie XCX for Boohoo
       
     
Charlie XCX for Boohoo

October 22nd, 2015

Boohoo approached Villain to host and produce the launch of Charli XCX’s exclusive, 90’s inspired collaborative clothing line. 

Villain created a playful neon arcade in the space, building a custom 'Charli XCX' neon sign and colorful Ciroc cocktail bars. The space featured a giant pac-man player, stilt performers, candy stations, balloons and a mechanical bull. Villain also provided full A.V and lighting for a performance by Charli XCX and DJ set by Joe Jonas and Atlanta de Cadenet Taylor. 

Client: Boohoo 

Execution: Villain sourced all entertainment, printed materials, arcade and amusements vendors, and also designed and fabricated neon bars, neon signs and displays. 

 

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 Custom neon sign built for the event 
       
     

Custom neon sign built for the event